Your business purpose provides focus on your ideal customers so you give them what they want or need. What difference do you want your business to make? [...]
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What’s your business purpose? Even before making money, the most basic business purpose is to create a customer. Let’s find yours. [...] Overcoming procrastination may be an even bigger challenge than overcoming perfectionism. Together, they’re a double-whammy. Here are two tips to beat both. [...] This is not a redneck joke, but thank you, Jeff Foxworthy. I’m stealing your idea to explain to some folks that they’re not so bad after all. In fact, they’re uniquely talented and perfectly suited to run their own home businesses. How about you, dear reader? Are you an entrepreneur and don’t know it? [...] |
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